Intense protesting has been seen on the streets, people take part in marches for everyone to see. However there are other ways of campaigning and it is happening all around us. People are coming together, adding fuel to one another’s fire so that real change can begin to happen. There is a unity of people...Continue Reading
Opportunity for longer shopping hours again What worries commuters the most during the winter season, are the shorter days, as well as the risk of being mugged in the dark on their way home during the early night. Commuters can feel a bit more safer again during the spring season season commuting to and from...Continue Reading
Free monthly trend report download: The August/September edition. TrendER Insights keeps you updated with the latest monthly consumer trends and insights. At the end of each month, our trend analysts compile a highlight of trends uncovered in that month. This ensures that you keep abreast of what is current in the consumer’s world as it...Continue Reading
It is summer in the Northern hemisphere. An attractive time for South African’s to go out and tour much warmer parts of the world especially Europe. Travel is the opportunity to change perceptions of what South Africa is like. From a South African consumers perspective, it provides the opportunity for people to compare their quality of...Continue Reading
In the recent past, you where either considered an outside or indoor fitness person. With indoor fitness mainly associated with regular big brand gyms, where one gained a gym membership to have access to the fitness machinery provided in these facilities. For the mass market and society it meant two things: 1) Less access to...Continue Reading
In the past, career choices have been so limited. Few ever achieved their wildest dreams when it comes to career path. People are vastly stuck in jobs they hate. While it can be unavoidable, in their free time they still encourage themselves to do things that they really enjoy – if the job they dislike...Continue Reading
The joys of having the means to buy all that you desire. It most often requires a bigger bag. The consumer’s bag holds all the things they hold dear or necessary. In essence while the consumer’s bag may be small, large or anything in between it is about the attitude attached to these accessories. Or the...Continue Reading
Much of the Braamfontein (Braam) youth come from homes with traditional values. When they leave their homes they are their own person and you would have no idea that they were raised with such traditional values. These values even extend onto fashion and how they were supposed to present themselves. It is quite apparent that...Continue Reading
You must know people that made the big move to Joburg this year. Moving is big. It’s brave. There is a confidence about anyone who takes the leap into the oceanless, stressful and fast city that is Johannesburg. Confidence is a must in the city to survive and thrive here. The city isn’t for everyone...Continue Reading
Two places that should come to mind when you say ‘creative cities’ are Durban and Cape Town. Perhaps it’s the sea water that gives a calm, creative edge that develops some of the most creative individuals in South Africa. However, the sea water isn’t enough to keep all these creatives put. These are often the...Continue Reading