Women are at the forefront of 2017. With women’s marches happening across the world and the youth of South Africa feeling empowered to be a woman or embrace the feminine it is a great time for brands to really rally up and put a spotlight on women because social media is already doing it. Through...Continue Reading
You don’t need to have a door mat outside your store that says “welcome” but there are ways of making a store exhibit a vibe that makes people feel comfortable and feel a sense of belonging. There’s a bonding and connection that takes place when you feel like a store is a place you can chill...Continue Reading
We live in a sick world. Hospitals are one of the most frequented places with people on all sorts of medications for all sorts of conditions. Depending on the individual, their experiences, history, condition and needs they may need to take more than one medication daily which can become quite a stress which is a...Continue Reading
Masculinity has never been a concrete concept. As young women continue to break down the gender divide in the professional world, the millennial generation lives on the cusp of a new understanding of what it means to be a man. The new masculine man is adapting to the era of female empowerment. Wearing and owning...Continue Reading
Clothing is not just fabric. When it is well-made it becomes it’s owners closest friend. Just as well-made garments are enduring because of their good quality, good friends last through the years. Clothing that lasts through the years is like a friend that you stay close to for years, who doesn’t fail you and when...Continue Reading
Free monthly trend report download: The January edition. TrendER Insights keeps you updated with the latest monthly consumer trends and insights. At the end of each month, our trend analysts compile a highlight of trends uncovered in that month. This ensures that you keep abreast of what is current in the consumer’s world as it...Continue Reading
Amongst other new adventures, TrendER Insights is proudly sponsoring Candice Simon. Candice our Editor and trend analyst has started her very own brand. With a new youtube Channel on beauty tips and blog coming soon there’s high hopes for our youngest star. Her youtube channel Candice Simon is about beauty tips on your skin, face,...Continue Reading
As the world continues to modernise so the hem line rises. In the 60s the mini skirt was it! With the youth in revolt and striving to carve a more liberated path, they took a risk by putting themselves more out there with their clothing choices and behaviour. Since then each decade has progressed in...Continue Reading
For every 10 people that view Africa as a lost cause and want to make the jump to another continent, there are another 10 people that are filled with African optimism. Who are seeking to change the perception of Africa from a negative to a positive one. You will find this attitude most commonly among...Continue Reading
The youth want to both belong and stand out at the same time. Their names are what make them unique and separate them from others. The group of friends they hang out with is what gives them a sense of belonging – their squad. Mr P adapted to the personalization trend by offering customized iron...Continue Reading