WINTER FASHION TRENDS 2014

The Trench Coat

A Winter 2014 season must have is a garment that dates back to the 1850’s and which over the years has proven to never be out of style – the trench coat. Whether dressed up with a pair of heels and a dress or down with a pair of denims and pumps, the trench coat is this time of year’s fashion staple.

The coat was originally a military item of clothing worn by British and French soldiers in the First World War during the 19th century and although it was geared for men in war it slowly made its way to women wear with the likes of Audrey Hepburn and Jacqueline  Kennedy Onassis donning it.

Although traditionally the trench coat is identified as a raincoat since it is made of waterproof heavy duty cotton, gabardine drill or poplin or leather, it is also typically worn as a windbreaker.

Its classic colour is Khaki, other characteristics include a double breasted, buttoned front and varying lengths ranging from mid-calf to above the knee. It is commonly belted at the waist with either a buckle or straps which can be tied.

The trench coat has staying power, transforming over the years only in its range of colour and fabric to suit the modern era while its original design is true to it’s classic.

trench-coats-trend-fall-winter

Image: Burberry trench coats fall winter 2013-2014

source, http://www.fashion-district.org

Article by Eda Rose    click to view her profile

 

 

About the author

Mogorosi Mashilo is a seasoned strategic planner with over 17 years of experience in the marketing and communications industry, having worked across both local and multinational brands. As the founder and strategic director of Trender, he brings a deeply analytical approach to uncovering consumer insights and translating them into impactful brand and communication strategies. His background in research and passion for understanding human behaviour enable him to craft insight-led solutions that drive relevance and resonance for brands. Known for his curiosity, strategic thinking, and commitment to continuous learning, Mogorosi is dedicated to pushing the boundaries of insight-driven work and shaping meaningful connections between brands and consumers in an ever-evolving market landscape.

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