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Click here  To Download your free copy of the report. TrendER Insights uncovers 5 South African consumer trends that will shape the landscape in 2015.  Continue Reading

Click here to download report The purpose of this report is to unlock insights behind current and upcoming beer trends into 2015. TrendER Insights examines key topics which consumers regard as important considerations within the beer category, mainly: Beer Occasions: It is a certain kind of social interaction that determines whether or not someone will choose a beer over any other alcoholic beverage. Occasions associated with drinking beer are directly...Continue Reading

Lions Super Rugby Team to become known as the Emirates Lions JOHANNESBURG, SOUTH AFRICA – 11 December 2014 – Emirates, a global connector of people and their passions, and the Lions, one of South Africa’s top rugby teams, today announced a five-year sponsorship agreement. The agreement will see Emirates become the title sponsor of the Lions Super Rugby team and have naming rights to the Lions home ground Ellis Park...Continue Reading

Recent fashion photo shoot produced for Vanichi magazine’s social platform promotion. Los Angeles-based photographer Viktorija Pashuta has created a Part II of her first viral photo series ‘What If Girls Were Internet Browsers‘. The new project is entitled ‘What If Guys Were Social Networks‘. It is a concept fashion photo shoot that pictorially answers the question: “What would popular social networks look like, if they were actually human?” Viktorija explains,...Continue Reading

More convergence of service, retail and manufacturer brands. Consumers can now buy a cellphone, TV set or game console from a bank. Consumers can also send and withdraw money from a retail store. Manufacturers such as the automotive brands, are giving more consumers the opportunity to drive their cars for product experience before purchasing. In 2015 South African consumers will expect brands to cater for their lifestyle needs regardless of...Continue Reading