Beauty trend report 2015

Just Released! Also Includes Video survey.

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Sample TrendER_South Africa Women Beauty Trend Report 2015

It has been widely known that women define beauty in one of two ways; Internal and outer beauty.

However, whether women relate to beauty as something from the inside or whether they see it as an outer attribute, the two views are driven by the same desire and thus stem from a common human insight.

The two are co-dependent and in fact one cannot exist without the other.

trender beauty imageOur 2015 Beauty Report explores this relationship and digs deeper into the motivations behind this common insight, as well as extract some key attributes to what really constitutes to a woman feeling beautiful.

We uncover what beauty means to women and whether they feel beautiful. What they would change about themselves and what they believe makes them beautiful.

About the author

Founder and Trend Analyst at TrendER Insights. Mogorosi's passion lies in unearthing consumer insights that will help brands build more meaningful relationships with their consumers. Email: