QUALITATIVE RESEARCH INSIGHTS

Our research approach and reporting is always done from the consumer’s  point of view

Services

Your Brand

  • Current brand perceptions
  • Opinions on your current Advertising campaigns
  • Services/products

Your Competitors

Consumers opinions and perceptions about your competitors

  • Image
  • Advertising
  • Services/products

Your Category

  • Consumers perceptions on the category communication as a whole compared to other categories

Mail: mogorosi@trender.co.za

About the author

Mogorosi Mashilo is a seasoned strategic planner with over 17 years of experience in the marketing and communications industry, having worked across both local and multinational brands. As the founder and strategic director of Trender, he brings a deeply analytical approach to uncovering consumer insights and translating them into impactful brand and communication strategies. His background in research and passion for understanding human behaviour enable him to craft insight-led solutions that drive relevance and resonance for brands. Known for his curiosity, strategic thinking, and commitment to continuous learning, Mogorosi is dedicated to pushing the boundaries of insight-driven work and shaping meaningful connections between brands and consumers in an ever-evolving market landscape.

TrendER

TrendER provides the latest  consumer insights and trends.

Insight-driven Ideas.