Trend Reports

Now available: Africa’s informal retail market

Free download for a limited time only!
A closer look into the popularity of the “Informal Market” as a preferred destination of buying goods compared to the “Formal retail market”.
Africa retail market_trender
This report explores both the structured as well as the unstructured informal retail market where people buy goods, in order to help brands gain a deeper understanding of how these environments operate and how to adapt their products and services to cater for this environment.

Download report here
Africas informal retail market_TrendER Insights

About Author

Founder and Trend Analyst at TrendER Insights. Mogorosi's passion lies in unearthing consumer insights that will help brands build more meaningful relationships with their consumers. Email:

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