0_3 South Africa Women Beauty Trend Report 2015



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Sample TrendER_South Africa Women Beauty Trend Report 2015

Also Includes Video survey.

It has been widely known that women define beauty in one of two ways; Internal and outer beauty.

However, whether women relate to beauty as something from the inside or whether they see it as an outer attribute, the two views are driven by the same desire and thus stem from a common human insight.

The two are co-dependent and in fact one cannot exist without the other.

Our 2015 Beauty Report explores this relationship and digs deeper into the motivations behind this common insight, as well as extract some key attributes to what really constitutes to a woman feeling beautiful.

We uncover what beauty means to women and whether they feel beautiful. What they would change about themselves and what they believe makes them beautiful.