High value product consumers do not necessarily mean that they can afford the products or services, but rather this is a symbol of regocnition and respect from one's peers. People
We are living in very unhealthy times which is why there is such a great desire to lead a more health-conscious lifestyle. Recently this approach to life lead to fashion
Consumers have reflected a global culture in terms of what they wore for a fair amount of time. This is the result of global brands that mirror each other in
Innovation in Africa is at an unbelievable all time low. At such a prominent time of world wide awareness and growth this is unacceptable. Innovation by definition is a new
As South African’s we have grown up or around the value of uBuntu. As our country has modernized and grown even more comfortable with westernized values there is a strong
Cell phone photographs are always popular however there are other ways to immortalize enjoyable moments or experiences. For instance writing something down aids the memory. The consumer endeavours to write down
Art exhibitions and graffiti covered walls have encouraged consumers to take pictures in front of the visually-stirring works. Consumers are more likely to share visually engaging content on apps like
South Africans are more and more adopting retail opportunities from other global markets and turning these opportunities to celebrate and shop unofficially.
Popularity of retail opportunities such as “Black Friday” has
I heard a consumer speaking affectionately of her husband and how they get along, calling him ‘my person’.
‘My person’ being that person in the vastness of humans in the world
Intense protesting has been seen on the streets, people take part in marches for everyone to see. However there are other ways of campaigning and it is happening all around